Digital and Social Media Marketing is taking over the traditional marketing channels as the internet has enabled businesses to interact with targeted audiences in real time. Growth in internet penetration with an increase in the usage of smart phones, has led to the expansion of e-businesses, resulting in the rise of online shoppers. With this there is a growing demand of marketing executives who are able to device marketing programs based on the current digital trends in the market. All businesses heavily rely on digital marketing tools to offer their products and services in market. This becomes a reason for a dynamic University like ours to offer such a program which helps in catering the increasing demand of Digital and Social Media Marketing professionals.
Program Duration: The total duration of the course will be 1 Year (Two Semesters) including practical project work.
For Whom: Graduate / Post Graduate of any discipline, Working Professionals, Aspirants from Foreign Countries with Bachelors Degree or equivalent, Marketing / Promotion Executives, Entrepreneurs (SMEs, MSMEs), Consultants, Academicians, Any other Professional.
ü P G Diploma in Digital Marketing
ü Google Certification/s
ü Hand-on Practice in Digital and Social Media Platforms
A candidate by undergoing this program shall have the following career opportunities:
ü Digital Marketing expert in the digital marketing firms
ü Digital Marketing expert in marketing division of various SMSs, Middle and Large Scale Companies
ü Start one’s own Digital Marketing firm
ü Freelancer as the Digital Marketing Experts to multiple small and large organizations
ü Faculty Expert for Digital Marketing Specialization